B4B Brings a Global Perspective to US Payments: The company wants to help US partners looking to go abroad
London-based B4B Payments embarked on its US expansion at the beginning of 2020. While the pandemic was a bump in the road, nevertheless the company has continued to build out its presence.
In the latest episode of the IPA Payments Pod, we talk with Paul Swinton, B4B’s global CEO, and Kieran Draper, its head of North America, about why the opportunities they see in the United States, and how they can help their American cousins serve large global clients.
We talk about the business-to-business market, how the U.S. market differs from other places in the world, and the future of fintech. Based on what they have seen in the market, they expect a shakeout in the market over the next few years.
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