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IPA Bulletin Media Kit

»Download 2010 Media Kit
»2010 Editorial Calendar
»Staff Contacts

IPA Bulletin Why the IPA Bulletin?
The IPA Bulletin is a resource readers can turn to for up-to-date technical and management information. IPA is committed to providing resources that help readers enhance their profitability as they excel in providing graphic solutions as part of a total package to their customers.

Who Reads the IPA Bulletin?
A bimonthly publication, the IPA Bulletin is read by owners, CEOs, COOs, technology managers, production managers, and sales and marketing managers of companies that provide graphic solutions—from concept to delivery. Readership is an extremely targeted market of key decision makers. Their companies design, prepare and publish content across a broad range of media—from print to electronic. Thus, readers of the IPA Bulletin are experts in workflow, color and rich media management.

Among the services they offer are:

- Creative, design and digital photography.
- Remote and monitor proofing.
- Asset/content management and consultation.
- Traditional, digital, and variable data printing.
- Bindery, finishing and kitting; inventory management; and mailing services.
- Packaging, large format, signage, POP, and lenticular production.
- New Media: content may be delivered to the Internet, iPods, cell phones, blogs, e-books,podcasting, networking sites like MySpace or video sharing sites like YouTube, etc.

Paid Subscriptions
In addition to going to IPA members, the Bulletin is a paid subscription publication and goes to non-members who are involved in many of the same services as IPA members. IPA Bulletin is published by IPA, a not-for-profit association serving the graphic communications industry. Total distribution per issue averages about 2,000. Plus, the Bulletin is widely circulated within companies, placing total readership per issue at more than 3,000.

Staff Contacts



Editorial
Bessie Halfacre
552 W.167th St.
South Holland,IL 60473
(888)596-5113
FAX(708)596-5112
bessie@ipa.org

 

Media Placement
Ed Kelly
355 Brooks Avenue W.
Roseville,MN 55113
(651)787-0789
(877)655-0789 (toll free)
FAX (651)787-0241
edkelly355@msn.com

2010 Editorial Calendar

Jan/February

Managing Color for Digital Printing
PSO: Beyond G7
Measuring Marketing Success & ROI
Making Money with Social Media

March/April Lights Out Production: The Role of MIS
Managing Color In Global Markets
Leveraging Communication Across Media
Social Media & Predicting Customer Behavior By Mini
May/June Managing Color for Packaging
Workflow Automation
Data & Success of VDP
Using Web 3.0 for Prospecting
July/August

CIP4 & Workflow Automation
Managing Color Across Multiple Media
Content Marketing for You & Your Clients
Flexibility Is the New Business Model

Sept/October

Building a Cross-Media Workflow
Managing Color Through Measurement
Social Media & Building Relationships
Web to Print

Nov/December

Communicating Color Effectively
Optimizing SEO
Asset Management for Multiple Outputs
Developing Effective Multi-Channel Marketing Strategies

 

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