Leaders Track
1:00 PM – 2:00 PM
- Leaders Track: Who Owns the Workflow?
Moderator: Gary Dolgins, President, Dolgins Consulting Group
Panelists:
Anthony Bellacicco, Vice President, Director of Premedia Services, Draftfcb
Shawn Lowe, Sr. Production Manager, Niche Media
James Ingram, Chief Executive Officer, Splashlight
Marketing? Creative? Photographer? Retoucher? Designer? Production? Media Buyer? Print Buyer? Agency? Premedia Vendor? Printer? Publisher? Mail-house? Who REALLY owns the workflow? What are the new business models and what effect does it have on workflow and execution? What's the impact of these various models on projects and performance? This session will look at workflow from a higher level and how the technical and business issues relate.
2:00 PM – 3:00 PM
- Leaders Track: Managing Brand Color Across Media and Continents
Moderator: Mike Graff, Senior Executive Vice President, Sandy Alexander
Panelists:
Sheldon Ross, Vice President Marketing, Creative Printing Services
Melissa Clemente, Vice President Print Production, Draftfcb
Color science versus a traditional swatch book is just the beginning. As media choices evolve we have more flexibility and more variables. From 8/c packaging, to 4/c run of book ads, to commercial printing with metallic inks, a panel of experts will share how to make the most of the media mix to get the brand color right for your ultimate client.
3:30 PM – 5:00 PM
- Leaders Track: New Flavors of FMs: Successful Onsite Collaboration
Moderator: Matt Huber, Marketing Production Specialist, JC Penney
Facilities Management (FM) has taken on a new form for many companies. From full-time staff and extensive equipment at a client's location, to simple set ups, how is technology implemented? How about workload peaks and valleys? How do client and vendor stay in synch for the long term? This panel of those experienced in FM will look at emerging trends and what makes for a successful engagement for all participants.
1:00 PM – 2:00 PM
- Leaders Track: Training and Development for an Agile Team
Moderator: Lloyd Carr, Graphic Arts Program Director, City University of New York
Panelists:
Anne-Marie Concepcion, Design Geek, Seneca Design and Training
"The only thing worse than a trained employee who leaves, is an untrained one who stays." This quote sums up the current dilemma for many. With time and budgets tight, and technology changing rapidly, how do you maximize your efforts to train your staff and clients? We'll examine everything from e-Learning programs, to podcasts, to the good ole "sink or swim" baptism by fire. What works and what doesn't? Who pays? What should be done on company time vs. employee time? How about leadership and business training, in addition to technology? How do you create the right mix of options that will keep your staff engaged and able to produce? We'll look at it all with a dynamic panel of industry managers and educators.
2:00 PM – 3:00 PM
- Leaders Track: G7™ Global Success Stories
Moderator: Don Hutcheson, President, Hutch Color
Panelists:
Chris Carlock, Infrastructure Manager, Mundocom
IDEAlliance's new G7™ process aims to simplify standardized proofing and printing. Like anything new, it has generated its share of controversy, but even its detractors admit that G7 has done more than anything else to promote the existence and benefits of ISO printing standards. In the last two years many "G7 Experts" have been trained, many companies have implemented the process, and all major proofing systems have been re-certified to the new G7-based SWOP and GRACoL specifications. What are the results? How are companies profiting from G7? Do clients see increased quality and speed to market? A panel of G7 users who have seen real benefits in their workflow will discuss the issues and benefits in taking the G7 process and the new specifications beyond a technical exercise to the point of providing real world business benefits to their organizations.
3:30 PM – 5:00 PM
- Leaders Track: Green with Envy: How to Win Customers and $ave the Planet
Moderator: SustainCommWorld presents Don Carli
Equip yourself with in-depth knowledge to engage your clients with sustainable design and print solutions. Discover trends in sustainability and learn how to make your competitors green with envy. Don Carli, founder of SustainCommWorld, The Green Media Show scheduled for October 2008 in Boston, will give you the tools to improve your bottom line and drive top line results as you move toward your sustainability objectives.
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