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| Technology & Workflow Reports I Business Management & Development Reports I Industry Measure Reports |
BUSINESS MANAGEMENT & DEVELOPMENT REPORTS
| 2008 IPA Compensation Study | Member |
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This in-depth report is a powerful resource for comparing and contrasting compensation and benefit programs for all primary positions in graphic communications. These results can indicate whether your organization is offering competitive compensation plans and distinguish whether your benefits package measure up to industry averages. 81 Pages, 2008 Table of Contents Executive Summary |
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$249 $279 |
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| 2007 IPA Economic Study | Member |
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IPA's Annual Economic Study includes financial data critical to running an efficient graphic solutions business - designed so you can compare your company's sales and expenses with your peers and profit leaders. The 2007 IPA Economic Study report is available in both print and download formats. (There is an additional $25 plus shipping and handling for each printed copy. Participating companies recieve a free copy plus a Personalized Performance report, comparing their company's data with the profit leaders.) 96 Pages, 2007 Table of Contents Executive Summary | $200 $225 |
$400 $425 |
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| IPA Case Study: Integrity Graphics: Simplifying the Delivery of Consistent Color | Member |
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Learn how Integrity Graphics, Windsor, Connecticut, is implementing the G7 method for calibrating, printing and proofing. 8 Pages, 2007 | Free |
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| IPA Case Study: LAgraphico Celebrates Thinking Green | Member |
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LAgraphico has a strong heritage of environmental consciousness and over the years has implemented many programs to reduce its environmental footprint. As a result, LAgraphico is one of the most environmentally conscious graphic solutions providers in the country. As customers also became more environmentally conscious, LAgraphico realized there was limited outreach to its customer base and the community relative to its environmental efforts. Learn how a number of Lagraphico's "green" initiatives have had wide-reaching effect both internally and externally. 9 Pages, 2007 | Free |
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| Ideas, Actions, Results: IPA Business Development Conference Recap | Member |
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A wide-ranging report offering ideas and an action plan to growing a profitable graphic solutions company. This document contains a summary of the content presented at the 2007 IPA Executive Forum and Business Development Conference where experts provided attendees with ideas and an action plan to improve and build upon their existing base of business. The speakers offered practical ideas, strategies and tactics to growing business profitably. This document contains a summary of the content presented. 34 Pages, 2007 | Free |
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| The Print e-Procurement Marketplace: 2007 Print Buyer Survey Results |
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Summary of a White Paper Produced by EDSF In Partnership with: Gartner, Inc., and George Mason University. 2007 |
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| What's in the Mailbox? The Impact of One-to-One Marketing on Consumer Response |
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A White Paper Produced by Winterberry Group LLC In Conjunction with research and perspective provided by: Mintel International Group Ltd./Comperemedia Responsys Vertis Communications 2007 |
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| Branding & Technology Trends | Member |
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Technology is changing the way that business is being done, the expectation level of graphics solutions, organizational infrastructures, and society as a whole. At the IPA Business Development Conference, attendees learned how technology is also changing the way companies build their brands and how graphic solutions providers have to adapt to technology in order to not only survive but also to thrive. Setting the stage for the conference, Dr. La Verne Abe Harris, Arizona State University, addressed some of the trends and their impact on the way the graphic solutions provider does business. 2006 | Free |
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How to Get More than You Expect in 2006 |
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With cautionary concerns about the economy, increasing fuel costs, the fiscal impact of natural disasters, the mounting debt from the Iraqi wars, rising interest rates, the new year can be especially challenging for business. What can be done to make 2006 a profitable and productive year? John Graham provides 20 suggestions that can make the next 12 months turn out better that we might imagine. 2005 |
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| Rules of Engagement Critical in Building Trust & Strong Relationships by Richard P. Farrell, Vice President, Selling Dynamics |
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Sales people need to stop selling and providing solutions and start playing the role of a change agent. To effectively articulate and execute this selling strategy, one needs to design an initial agreement outlining guidelines, expectations, and intended outcomes of one’s sales calls. The most important part of any sales engagement is the first impression. That’s why it is imperative to differentiate oneself and one’s company’s offering in the initial phase of the sales call. the initial agreement sets the ground rules between the seller and the prospect before heading into the sales interaction. 2005 | Free |
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| Media Neutral vs. Print-Centric Publishing | Member |
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As publishers have faced the need to put their content online, many have moved away from their print-centric legacy publishing processes. By adopting media-neutral content management systems, they have found efficient methods to enable content reuse and support delivery through multiple output formats and channels. This paper, by Thomas Technology Solutions, Inc., a software and systems integrator that provides content management and publishing solutions to commercial publishers, explores the considerations involved with implementing a media-neutral content management approach in contrast with the traditional print-centric process.©2005 Thomas Technology Solutions, Inc. | Free |
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| Marketing: The Seven Deadly Sins by John R. Graham |
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The seven sins of marketing are indeed deadly. They drain the strength out of good companies and send them down a destructive path. And those who lead the way are the ones who feel they are the exception to the rule. 2005 | Free |
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