IPA Bulletin | Mediakit

»Editor's Statement
»2008 Editorial Calendar
»What They're Saying About the IPA Bulletin
»Digital Ad Guidelines
»Specifications & Mechanical Requirements
»2008 Ad Contract / Rates

---

Editor's Statement Download pdf 

Who Reads the Bulletin?
The graphic solutions provider is constantly challenged to stay relevant in today’s fast-paced, ever-changing graphic communication industry. Managing the balance between creativity, focusing on operational efficiencies and identifying new revenue streams are increasingly complex tasks. Readers of the IPA Bulletin are focused on getting color images to repurpose correctly through an integrated workflow that is both efficient and state-of-the-art. The Bulletin provides information that helps readers excel in providing graphic solutions as part of a total package, with expertise in workflow, color, and rich media management. Readers prepare and publish content across a broad range of media including web, digital, wide format and ink jet printers, personal organizers, cell phones, and more; and the IPA Bulletin is a resource they can turn to for the latest technical and management information.

TARGETED MARKET— A bimonthly publication, IPA Bulletin is read by owners, CEOs, COOs, and technology managers of companies that provide graphic solutions—from concept to delivery. It is an extremely targeted market as readers are the key decision makers. They offer:

—Digital photography and creative or design services.

— Bulletin Readers are on the leading edge in offering remote and monitor proofing , with many relying totally on remote proofing for contract proofs.

—Asset/content management and consultation are key offerings of readers.

—The majority offers computer-to-plate services.

—Printing is a rapidly growing service provided by readers of the Bulletin , with digital printing and variable data printing continuing to attract readers’ attention and investment .

—Delivery capabilities range from bindery and finishing to kitting, inventory management, and mailing services.

—Textile and lenticular printing are opening new opportunities for Bulletin readers.

 PAID SUBSCRIPTION—In addition to going to IPA members, the Bulletin is a paid subscription publication and goes to non-members who are involved in many of the same services as IPA members. IPA Bulletin is published by the IPA, a not-for-profit association serving the graphic communications industry. Mail circulation is about 1,700 (unaudited). In addition, the Bulletin is distributed at key industry meetings and trade shows. Total distribution (mail and at shows) per issue averages approximately 2,200.

Editorial 552 W.167th St. South Holland,IL 60473 (888)596-5113 FAX(708)596-5112 bessie@ipa.org		Media Placement Ed Kelly 355 Brooks Avenue W. Roseville,MN 55113 (651)787-0789 (877)655-0789 (toll free) FAX (651)787-0241 edkelly355@msn.com

---

2008 Editorial Calendar  Download pdf

January/February	Total Process Automation Managing Your Facilities Management Certifying Your Color The Changing Customer
March/April	Large Format Technologies & Techniques Large Format Opportunities Convergence of Design & Premedia Solutions Based Selling
May/June	Paper: The 5th Color Proofing: State of the Industry New Media Opportunities The Global Print Market
July/August	Content Management Across Multiple Platforms Orchestrating Your Customer’s Marketing Campaign drupa Review How Green Can You Be?
September/October	Securing Your Database The Right People in the Right Role Standard Viewing Conditions
November/December	Selling Variable Data Printing Profiting from e-LEAN Digital Finishing Disaster Planning

(This Schedule is Subject to Change)